Marie Achebe at a desk in a London apartment, chin on her hand, in black glasses and a burgundy and white striped top, Tower Bridge through the window behind her

Digital Property Boss Academy™

Built from the business. Not from theory.

Stop guessing your way through Airbnb.

Learn from someone who actually runs the business.

I built and scaled a London serviced accommodation business operating
55+ apartments. Now I’m sharing the real strategies, proven systems and
practical lessons behind it — so you can start, manage and grow your own
property business with confidence.

Real Experience. Proven Systems. Practical Education.

Explore the Academy Watch my story
  • 55+

    London Apartments
    Operated

  • 400+

    People Helped
    Into the Industry

  • 7-Figure

    Airbnb Business
    Experience

  • Learn from
    a Real Operator

  • Real Documents
    & Templates

  • Expert Guidance
    & Community

  • Learn. Implement.
    Build.

I built the business, made the mistakes,
mastered the systems and scaled it.
Now I’m teaching others what I wish
someone had taught me when I started.

Marie Achebe

Founder, Digital Property Boss Academy Founder, MARLEX Apartments

A Marlex apartment bedroom: a gold glass lamp on a white bedside table beside a grey buttoned velvet bed made up in white and silver
The opening frame of the film: a cream journal lettered ‘A Day in My Life’ with the Marie Achebe logo, black glasses, a pen and a paper coffee cup on blush paper

Digital Property Boss Academy™

Stop guessing. Start building.

Real Experience. Proven Systems. A Community for Action.

Learn from someone who actually runs the property business.
I built and scaled a London serviced accommodation business
operating 55+ apartments. Now I’m sharing the real strategies,
practical systems and lessons behind it — so you can start,
manage and grow your own property business with confidence.

Join Digital Property Boss Academy
  • 400+

    People helped
    into the industry

  • 55+

    Apartments
    operated (MARLEX)

  • 10+ Years

    Property business
    experience

  • Real Tools

    Contracts, templates
    & business systems

  • Global Community

    Students in UK, Africa
    and worldwide

  • Ongoing Support

    Guidance, networking
    & opportunities

A Marlex bedroom: a grey buttoned bed with a knitted grey throw, white bedside tables and lamps, a painting of a woman above the bed and a pendant light

Digital Property Boss Academy™

What you will learn

Stop Watching Others Build Wealth. Learn How to Build Your Own.

From complete beginner to confident property entrepreneur — with real strategies, practical tools
and systems used in a 55+ apartment London business.

Tired of watching endless Airbnb videos, struggling to find profitable deals, chasing bookings or wondering how successful
operators actually make money?

You don’t need more scattered information, unrealistic promises or expensive trial and error. You need a clear roadmap,
practical business knowledge and a community of ambitious people who are serious about taking action.

Inside Digital Property Boss Academy, you’ll learn from real operational experience — not recycled internet theory.
Discover how to identify opportunities, launch and manage serviced accommodation, attract higher-value guests,
use AI and automation, and develop additional digital income streams.

Because building a business is one thing.

Knowing how to operate, protect and grow it is another.

The skills behind a real property business

  1. Find Profitable
    Property Deals

    Sourcing, analysis,
    rent-to-rent strategies
    and landlord negotiations.

  2. Set Up Properties
    That Attract Guests

    Furnishing, budgeting, suppliers
    and professional setup systems
    that prepare your accommodation
    for the market.

  3. Attract Bookings
    That Build Revenue

    Airbnb optimisation, pricing
    strategies, guest acquisition,
    corporate accommodation
    and long-stay opportunities.

  4. Run Your Business
    Like a Professional

    Guest management, cleaning
    operations, maintenance,
    team coordination, business
    documents and operational
    systems.

  5. Scale With AI,
    Automation & Systems

    Smart tools, automated workflows
    and repeatable processes to reduce
    manual work and manage growth
    more efficiently.

  6. Build Digital Income
    & Business Assets

    Digital products, PLR assets,
    online marketing and practical
    ways to develop additional
    income opportunities
    using digital tools.

More than lessons.

An Entrepreneurial Community.

Practical training. Real tools. Genuine support. Built for people who are serious about results.

  • 300+

    Step-by-Step
    Training Videos

    Practical learning across
    property, digital business
    and automation.

  • 500+

    PLR Templates
    & Digital Assets

    Resources to help you create,
    launch and develop digital products,
    subject to their licensing terms.

  • A Private Community
    of Ambitious Entrepreneurs

    Connect with people learning,
    implementing, exchanging ideas
    and working towards their business goals.

  • Lifetime
    Learning Access

    Pay once and continue learning
    with access under the academy’s
    lifetime membership terms.

A woman with shoulder-length curled hair in a camel wool coat over a black roll-neck, leaning on her arm and looking at the camera

Digital Property Boss Academy™

Why DPBA exists

I Made the Mistakes. You Can Learn From Them.

I started my serviced accommodation journey without a mentor,
a blueprint or anyone to show me the way. I learned through real
experience, costly mistakes and years of building a business
that now operates 55+ apartments across London.

I created Digital Property Boss Academy to give aspiring
entrepreneurs what I didn’t have — practical knowledge, proven
business systems, real tools and a community that supports
their growth.

Less guesswork. Fewer costly mistakes.

More confident decisions.

The Houses of Parliament and Westminster at dusk, lit along the river

I didn’t build my business overnight.
I built it through experience, mistakes
and persistence. Now I’m sharing what
I’ve learned so others can build with
greater confidence.”

Marie Achebe

Founder, Digital Property Boss Academy & MARLEX Apartments

  • A sunlit roof terrace with a long wicker lounge sofa and cushions between two potted palms, glass walls and a city view

    Guest Experience &
    5-Star Reviews Machine

    Design a seamless guest journey.
    Handle concerns with confidence.
    Build a reputation for exceptional stays.

  • A white robot with blue eyes in a bright living room with a navy sofa, plants and tall windows onto a city

    Automation Nation –
    Run Your Airbnb on Autopilot

    Streamline guest messages and check-ins.
    Build repeatable hosting workflows.
    Manage daily operations more efficiently.

  • A woman with long braids in a dark blazer working at a laptop showing charts, plants behind her

    Business Marketing
    Blueprint

    Define your audience and positioning.
    Create a focused marketing strategy.
    Communicate your property’s value.

  • Four smiling colleagues in business clothes standing side by side in a bright office

    Building Your
    Rockstar Team

    Recruit the right people for each role.
    Set clear standards and responsibilities.
    Lead a reliable, accountable team.

  • A smiling man in a blue shirt handing a car key to a woman, a second woman beside them

    Marketing Beyond Airbnb –
    Own Your Bookings

    Build your direct-booking presence.
    Create campaigns that attract guests.
    Strengthen repeat-guest relationships.

  • Five smiling people in a row, each holding up a white frame around their face

    Scaling From One to Many

    Build systems for multiple properties.
    Track costs, performance and standards.
    Plan your next stage of growth.

Digital Property Boss Academy

From strategy to

Real Implementation.

Step-by-step modules designed to take you from complete beginner to confident operator.

  1. Find deals

    Sourcing, analysis
    and negotiation.

  2. Set up properties

    Furnishing, suppliers
    and setup systems.

  3. List & optimise

    Airbnb strategy,
    pricing and marketing.

  4. Operate

    Guests, cleaners,
    maintenance and teams.

  5. Scale

    Grow with systems
    and automation.

  6. Mindset & money

    Business growth,
    financial planning.

Real templates. Real systems. Real training.

Everything you need to take action.

  • Deal analysis template

    Work out the numbers.

  • Property setup checklist

    Get guest-ready.

  • Airbnb listing strategy

    Optimised for bookings.

  • Operations SOP

    Step-by-step processes.

  • Income calculator

    Plan your profits.

Digital Property Boss Academy™

Student Stories

Real people. Real progress.

From “I don’t know where to start” to “I know what to do next.”

Mily Bily, a student: a woman with long fair hair in a long red dress, standing in a pale room

Mily Bily

Jan 14 • Share WINS & Success Stories

£1.5K BOOKINGS SECURED!LONGEST STAY YET

£1.5k bookingWe just got our
longest booking yet!! We’ve set the
price a little lower to get the reviews
in, then we will increase them over time.

But wow this has covered our whole
rent PLUS MORE!!

What would you guys normally charge
for cleaning fee?

Cleaning fee £50.00

Guest service fee £0.00

Total (GBP) £1,876.00

Host payout

19-night room fee £1,826.00

Show breakdowns

Cleaning fee £50.00

Host service fee (15.5% + VAT) -£348.94

Total (GBP) £1,527.06

VAT Invoice *6971

78

24

Rob Peterson, a student: a bearded man with sunglasses pushed up on his head, in an orange top

Rob Peterson

Dec ’25 • Share WINS & Success Stories

One Booking. £3,258.80. And My Business is
Reborn.

@Marie Achebe Marie, stepping into your Academy
was the best decision I’ve made for my business.

I had abandoned my shortlet business because
nothing was consistent, and I never understood how
to leverage platforms like Booking.com at a
professional level.

But watching your journey, the transparency, the high
standards, the operational structure - I knew I needed
guidance from someone who actually walks their talk.

Inside the Academy, your modules changed
everything: the photography guidance, the l… See more

Stylish 2-Bed Apartment in Greenwich - Near Cutty Sark River Thames Market & O2 Arena

Sat 20 Dec 2025 - 14 nights

Maximilian Wilberger

Check-in

Sat 20 Dec 2025

Check-out

Sat 3 Jan 2026

Length of stay

14 nights

Total guests

3 adults

Total rooms

1

Total price

£3,258.80

Tony Singleton, a student: a small group of people in white and red clothes, photographed outdoors

Tony Singleton

Dec ’25 (edited) • Share WINS & Success Stories

Seeing £1,079.68 Hit My Account Felt Personal…
This Academy Changed Everything.

I literally just wrapped up hosting one of my
smoothest bookings ever in my 2-bed apartment
near Canary Wharf. Five nights… over a thousand
pounds in revenue… and zero stress. And trust me,
it never used to feel this easy.

Before joining the Digital Property Boss Academy,,
I was constantly stressing about how to attract
quality guests, how to price properly, and honestly…
whether I even knew what I was doing. I kept seeing
other hosts smash it while I was fighting seasonal
dips and inconsistent bo… See more

Currently hosting

Caren Wi.

- - 2-Bedroom Apartment

10 Dec (5 nights)

2 guests - £1,079.68

About Caren

5.0 rating from 3 reviews

Identity verified

Joined Airbnb in 2020

Lives in Charlotte, NC

Show profile

Matt Ralph, a student: a man in an open white shirt standing in a doorway

Matt Ralph

Jan 6 • Share WINS & Success Stories

HOW I MADE OVER £2K THANKS TO THE
PHOTOGRAPHY SECRETS MODULE

Before joining the Digital Property
Boss Academy, I was constantly
second-guessing myself. I was
watching…

A bright living room with a grey sofa, a round wooden coffee table, a tripod floor lamp and grey curtains at a glass door

140

34

Timothy Pascal, a student: a man dressed in black standing on a paved square

Timothy Pascal

Jan 13 • Share WINS & Success Stories

From First Deal to Financial Momentum:
My 2026 Goals

I’M ALMOST READY TO QUIT MY JOB…
WHAT ARE YOUR GOALS FOR 2026?!
Happy New Year

85

27

Caren, a student: a smiling woman with long fair hair in a dark top, in a warmly lit room

Caren Wi..

Apr 12 • Share WINS & Success Stories

Our academy students are crushing it!

  • Earn bookings every week
  • Rank higher in searches
  • Charge premium nightly rates
  • Earn consistent, reliable income
  • Master the BNB game like pros

Currently hosting:

Caren 33

2 guests · (5 nights)

£1,079.68

Our community

Learn together.
Go further.

Join a global community of aspiring
and active property entrepreneurs.

Join Digital Property
Boss Academy
  • Real
    People

  • Real
    Strategies

  • Real
    Support

  • Real
    Results

BEFORE YOU JOIN

Real Questions. Straight Answers.

No unrealistic promises. No recycled internet theory. Just practical answers from a property entrepreneur operating 55+ serviced apartments across London.

Starting a property business raises serious questions. How much money do you need? Where do you find properties? What if landlords say no? How do you attract bookings? And how do you avoid costly mistakes?

I’ve faced these challenges while building MARLEX Apartments. Digital Property Boss Academy was created to help you understand the business before risking your money.

  1. Do I need to own a property to start?

    No. You don’t need to buy a property to enter the serviced accommodation industry.

    Inside DPBA, you’ll learn about rent-to-rent, company lets and other property business models that don’t necessarily require property ownership.

    You’ll learn how to source opportunities, assess profitability, approach landlords and understand the permissions and agreements required to operate legally.

    You don’t need to own the building. You need to understand the business.

  2. I’m a complete beginner. Is DPBA suitable for me?

    Absolutely. The academy is designed for beginners as well as existing Airbnb hosts looking to improve their results.

    We take you through the fundamentals, from understanding property business models to finding opportunities, calculating costs, setting up accommodation and managing guests.

    You don’t need previous experience. You need the willingness to learn and implement.

  3. What makes DPBA different from other Airbnb courses?

    I built the business before I built the academy.

    I’m not teaching a model I’ve only researched online. The academy draws on my experience building and operating 55+ serviced apartments across London through MARLEX Apartments.

    You’ll learn about real operational challenges, business systems, landlord negotiations, guest acquisition and the decisions involved in running a property portfolio.

    Real experience. Real business systems. Practical education.

  4. What exactly will I learn inside the academy?

    You’ll learn the key stages of building and operating a serviced accommodation business:

    • Property sourcing, rent-to-rent and deal analysis
    • Landlord negotiations and property agreements
    • Furnishing, budgeting and property setup
    • Airbnb listings, pricing and guest acquisition
    • Corporate bookings, relocations and longer stays
    • Guest management, cleaning and maintenance
    • Business operations, teams and automation
    • AI tools, digital marketing and business growth

    The goal is to help you move from simply understanding the business to knowing how to implement what you’ve learned.

  5. How much money do I need to start?

    That depends on your business model, property location, landlord requirements and setup costs.

    Rent-to-rent can remove the need to purchase a property, but it does not eliminate startup expenses.

    You’ll learn how to assess deposits, rent, furnishing, insurance, operating costs and potential returns before committing to a deal.

    A good property opportunity starts with understanding the numbers — not guessing the profits.

  6. Can I really make £3,000–£5,000 per month from Airbnb?

    Some properties can generate substantial monthly booking revenue, but revenue is not the same as profit.

    Your results depend on location, demand, pricing, occupancy, operating expenses and how effectively you manage the business.

    Inside DPBA, we focus on understanding revenue, expenses, margins and cash flow so you can make informed decisions.

    We teach business fundamentals, not guaranteed income.

  7. What if landlords keep rejecting my rent-to-rent proposals?

    Landlord rejection is one of the biggest frustrations for aspiring property entrepreneurs.

    DPBA teaches you how to approach landlords professionally, explain your business model, present your proposal and negotiate suitable terms.

    You’ll also learn why some properties and agreements simply aren’t right for serviced accommodation.

    The objective isn’t to convince every landlord. It’s to identify the right opportunities and secure the right agreements.

  8. Does the academy provide properties or sourcing opportunities?

    DPBA includes property sourcing education and guidance to help members identify and assess opportunities.

    Where suitable property opportunities or sourcing assistance are made available to members, these are subject to availability, location, eligibility and the applicable terms.

    Our priority is to teach you how to recognise a viable deal, rather than depend entirely on someone else to find one.

  9. What if I already have an Airbnb but I’m struggling to get bookings?

    You’re not alone. Many hosts struggle with poor listing visibility, inconsistent occupancy, weak pricing strategies and overdependence on short weekend stays.

    Inside DPBA, you’ll learn how to improve property presentation, optimise listings, understand pricing and explore corporate accommodation, relocation and longer-stay markets.

    Sometimes the problem isn’t your property. It’s your positioning, pricing or guest acquisition strategy.

  10. Will I learn how to attract corporate and long-stay guests?

    Yes. This is an important part of the academy’s property education.

    You’ll explore how corporate accommodation and relocation demand works, how to position properties for different guest types and how to approach longer-stay opportunities.

    My experience operating MARLEX Apartments informs this training.

    Don’t build your entire business around hoping for weekend bookings. Learn how to explore different sources of demand.

  1. Can AI and automation really help me manage properties?

    Yes. Used correctly, technology can help reduce repetitive administrative work and improve operational consistency.

    DPBA explores tools for guest messaging, pricing support, booking management, cleaning coordination, marketing and other business workflows.

    You’ll learn how to use technology to support your operations while maintaining appropriate human oversight.

    The goal is to build a business with systems, not one that depends on you answering every message.

  2. Do I get real documents, templates and business tools?

    Yes. The academy includes practical learning resources designed to help you apply what you’re learning.

    These may include deal analysis tools, sourcing resources, property setup checklists, operational procedures, marketing materials and digital business assets.

    Available resources depend on your membership package and the current classroom library.

    Less time staring at a blank page. More time understanding what to do next.

  3. Is there a community, or am I learning alone?

    You’re joining more than a classroom. You’re joining a community of property-minded entrepreneurs.

    Our private community brings together beginners, hosts and business owners who share questions, experiences, challenges and progress.

    You can learn from discussions, exchange ideas and connect with people working towards similar goals.

    Because building a business can be challenging, and having the right people around you makes the journey less isolating.

  4. Will I receive mentorship and personal support?

    Members have access to the academy’s community learning environment, where they can ask questions and participate in discussions.

    Additional support, including live sessions or one-to-one coaching, may be available depending on the membership package.

    You are learning from an academy built around genuine operating experience, with support options designed to help you implement.

  5. Can I join if I live outside the United Kingdom?

    Yes. DPBA welcomes aspiring property entrepreneurs from different countries.

    Our core property training draws heavily on UK serviced accommodation experience, while many lessons in business planning, marketing, guest experience, digital products and automation can be useful internationally.

    Members operating outside the UK must research and comply with their own local property laws, licensing and tax requirements.

    The community is global. The business decisions must fit your local market.

  6. Can I start while working a full-time job?

    Yes, you can study alongside employment and other commitments.

    However, running serviced accommodation requires time, organisation, capital and operational responsibility.

    DPBA helps you understand the work involved and how systems, delegation and automation may support your business.

    You don’t have to quit your job to start learning. Build your knowledge and assess your options first.

  7. How quickly can I start making money?

    There is no guaranteed timeline.

    Some people may already have properties or relevant experience, while others need time to learn, save capital, find suitable deals and obtain the necessary permissions.

    Your progress will depend on your circumstances, resources, decisions and implementation.

    We focus on helping you build a properly planned business — not selling overnight success stories.

  8. Are the student success stories genuine?

    Our community includes members who share their own booking milestones, business progress and lessons learned.

    You can explore real community posts, testimonials and reported booking examples to understand their experiences.

    Individual results vary, and booking revenue should not be confused with net profit.

    We believe trust is built through transparent experiences, not exaggerated promises.

  9. Is DPBA only about Airbnb and property?

    No. While serviced accommodation is central to the academy, DPBA also introduces members to digital business opportunities.

    Depending on the available curriculum, you can explore digital products, PLR resources, online marketing, AI tools and automation.

    The bigger vision is to help entrepreneurs develop practical property and digital business skills.

  10. How do I enrol, and what does membership cost?

    Enrolment is completed online through our academy checkout.

    Visit the enrolment page to review the current membership price, available training, included resources, support options and access terms before purchasing.

    VIEW MEMBERSHIP & ENROLMENT DETAILS

STILL WONDERING IF YOU’RE READY?

You Don’t Need Every Answer Before You Begin.

I started without a mentor. I learned through mistakes, persistence and real business experience. Today, I operate over 55 serviced apartments across London.

I created Digital Property Boss Academy to share the knowledge, systems and lessons I wish I’d had when I started.

You don’t need to know everything. You need to be willing to learn, make informed decisions and take action.”

Marie Achebe Founder, Digital Property Boss Academy Founder, MARLEX Apartments

Real Experience.
Practical Education.
A Community Built for Action.